Believe it or not, window displays are still a vital element to retail merchandising.

Already a subscriber? No worries-join our Facebook group for insights and dialogue from industry specialists like you.Ĭontinuing the theme of Heidi’s iDiscover chat-scheduled for next week on the topic of store design-is the often-overlooked window display. If you’re looking for more information to guide you in owning a retail business, subscribe to American Quilt Retailer today.

*Note: These displays were featured in New York stores in December of 2016. I know our small businesses don’t have near the time nor the resources as these big-name companies do, but I hope this list gets you in the holiday spirit.

Saks Fifth Avenue: Think Candyland meets the Nutcracker, this window display captures the magic of the holidays with its breathtaking, beautiful, and perfectly executed curation.

If you’re known for going big, it’s okay to keep it that way. Of course you could expect something like that from Tiffany’s, but keep in mind what brand your store has.

Tiffany & Co.: Simple can still be beautiful.

(What a cool idea-how could you include a charitable component into your holiday display?) Although this display stacked third on the list, it wins in community mindedness. Visual artists created different chandeliers that were auctioned just before the holidays with the benefits going to charity.

Bloomingdale’s: This display had all of the lights.(What word do you think the featured photo is trying to convey?) Barney’s: Another nod to childhood, this window went with the theme of love, peace, and joy, and we’re able to capture that in three iconic pieces.

Barney min nutcarcker